RewardsNOW awarded $7.5M funding

RewardsNOW awarded $7.5M funding
RewardsNOW, a Dover, N.H.-based company that runs marketing and affinity programs for bank-issued debit and credit cards, has raised $7.5 million in a funding round from Edison Venture Fund.

Read more on Mass High Tech: The Journal of New England Technology

Successful Innovation: Towards a New Theory for the Management of Small and Medium-sized Enterprises

Product Description
Innovation as an activity is not new – what has changed is the pace at which firms have to innovate. This book analyzes innovation success at the company, rather than the project level and contributes to the development of a new theory on innovation management in small and medium-sized enterprises. The author uses studies from 63 companies from 35 different industry and service sectors in order to obtain non-sector specific findings. He concludes that innovative success is based on a combination of technological, marketing and organizational competencies and that successfully innovating companies can be said to have a strong internal locus of control.

BUY FROM AMAZON–>> Successful Innovation: Towards a New Theory for the Management of Small and Medium-sized Enterprises

Commercializing Infrastructure Technologies: A Handbook for Innovators

Product Description
This comprehensive handbook, written for both the layperson and the seasoned professional, describes the procedures necessary for successful commercialization of infrastructure technologies. The stages of the technical innovation/commercialization process are presented, in addition to the roles stakeholders play throughout different stages of the process. Potential barriers and challenges to infrastructure innovation and commercialization are also examined, and suggestions for overcoming these barriers are provided. Topics include the environment for infrastructure innovation, players and stakeholders, moving from concept to production, and business and marketing issues. CERF Report.

BUY FROM AMAZON–>> Commercializing Infrastructure Technologies: A Handbook for Innovators

Marketing Your Invention

Product Description
This book takes sides with inventors in their efforts to convert ideas into marketable products. It offers advice about channeling an initial inspiration into a marketable direction, and spells out what it takes to protect ideas from infringement.

BUY FROM AMAZON–>> Marketing Your Invention

The Inventor’s Notebook

Product Description
This book is especially designed to help document key steps in the invention process–conceiving, building and testing the invention, legally protecting it, marketing and financing. It helps inventors organize all the necessary information in one location, so that the completed notes serve as the foundation for the legal protection of the idea. Includes worksheets, checklists and sample agreements.Amazon.com Review
Face it: It’s not enough to simply have a good idea for an invention, build it yourself, and expect to retire to Millionaire Acres. It doesn’t work that way anymore, if it ever did. Here’s a meticulous guide to the process of documenting and bringing your inventive ideas to the marketplace written by a successful inventor and a longtime patent attorney. All you would-be Thomas Edisons should have this book in your library.

BUY FROM AMAZON–>> The Inventor’s Notebook

Next Page »